In times of a shortage of skilled workers, future trainees are increasingly opting for companies that integrate these innovative technologies into their training, as they offer modern, practical learning methods and thus create better prospects for the future. This makes the use of new technologies a decisive factor in recruiting staff and maintaining competitiveness.
However, this digital transformation presents SMEs and the skilled trades with new challenges in terms of the shortage of skilled workers and the training of their employees. Our event provides a practical demonstration of how artificial intelligence (AI), virtual reality (VR), augmented reality (AR) and the metaverse can improve recruiting, onboarding and training – with a special focus on cyber security and data protection.
Tuesday, 12.11.2024, 17:00-21:00 hrs
Location: German University Of Digital Science (UDS), Marlene-Dietrich-Allee 14, 14482 Potsdam
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Optional Masterclass
15:30 – 16:30
Optional: Besuch der Masterclass vor Ort oder Online
In this interactive hybrid and online masterclass, participants will discover how they can practically and efficiently integrate modern technologies such as AI, VR, AR and the metaverse into their business processes. Instead of merely providing theoretical insights, the masterclass shows concrete application possibilities that facilitate direct transfer into everyday business life. Registration for the optional Masterclass
Main event
17:00 – 17:30
Arrival of guests, Visit the demonstrations
Welcome to the participants. Opportunity to network and get to know each other.
Trying out practical examples and applications of VR and AR in recruiting and training, including interactive presentations.
17:30 – 17:45
Welcome Opening
Welcome by Maren Courage, Director of the Foundation Metaverse Europe and by Prof. Thomas Thiessen, Consortium Management Mittelstand-Digital Zentrum Zukunftskultur, Welcome by our partners.
17:45 – 18:00
Keynote: Economic value chain – education as the key to prosperity
– Dr. Hans-Jürgen Völz, Federal Director of Economics at BVMW
Education is the key driver of prosperity and economic growth, as it creates the basis for research, innovation and investment. A strong education system secures employment and prosperity in the long term, which is why investment in education is the most important form of economic policy.
18:00 – 18:15
Keynote: Economic strategies, morally reasoned: Recommendations for action for the use of the metaverse in the business sector,
– Prof. Thomas Thiessen, Consortium management Mittelstand-Digital Zentrum Zukunftskultur
Innovative business approaches in the metaverse use technological advances to open up new business areas such as immersive customer experiences and digital marketplaces. At the same time, ethical principles such as data protection, social justice and digital inclusion must take center stage in order to shape economic success responsibly.
18:15 – 18:30
Keynote Vortrag: Cybersicherheit im Metaverse: KI-gestützte Schutzstrategien für Handwerk und KMU
– Markus Willems – Mitglied der Kommission Internet Digitales beim BVMW und CEO – wibocon Unternehmensberatung
We shed light on the growing importance of security strategies in the context of artificial intelligence (AI) and the metaverse. These technologies offer great opportunities, especially for small and medium-sized enterprises (SMEs) and craft businesses, but also entail new risks such as data breaches and cyber attacks. The focus of the presentation is on presenting practical solutions for securing digital processes and data in the metaverse and demonstrating how AI-based security mechanisms can be used effectively.
18:30 – 18:40
Elevator Pitches: Presentation of the live demonstrations
Innovative business approaches in the metaverse use technological advances to open up new business areas such as immersive customer experiences and digital marketplaces. At the same time, ethical principles such as data protection, social justice and digital inclusion must take center stage in order to shape economic success responsibly. In the elevator pitch , the exhibiting companies will show practical examples of how virtual and augmented reality are used in recruiting and training, and offer interactive presentations that clearly demonstrate these applications.
18:40 – 19:20
Panel Talk: AI and Metaverse in Recruiting and Training – Economically Successful and Ethically Responsible
Discussion with experts on the impact of AI, metaverse, VR and AR on recruiting, onboarding, training and further education.
The discussion will shed light on how these technologies not only increase the efficiency and attractiveness of these processes, but also address the challenges in terms of ethical issues, data protection and the fair application of new technologies.
It will discuss how companies can master the balancing act between economic activity and the responsible, ethical use of digital innovations.
19:20 – 21:00
Get together with snacks and drinks & watch demonstrations
Time for informal networking and the opportunity to revisit the live demonstrations. Opportunity for personal discussions with the experts and other participants.
21:00
End of the event